Our Own Alpe d'Huez

As we approach the end of our indiegogo crowdfunding campaign... we can imagine it as a ride up Alpe d'Huez, with many twists and turns.

Any rider that journeys up this special mountain has to train in a special way. Like these riders, we had to go outside of our comfort zone and put ourselves out there. Making a video was a challenge for us because we are far from videographers. The gun sounded and we decided to launch ourselves up our own Alpe d'Huez.

We knew that it wasn't going to be easy and we had to rely on word of mouth and social media to get our message across. We felt confident, with the help from our friends and contacts, that we could reach our campaign goal. After all, people have long been asking us for embroidered cycling caps. When we hit our first switchback, there was a huge challenge ahead. We soon realize that it wasn't that easy. Many people are not comfortable with the idea of crowdfunding. They don't feel secure about online transactions - it's not everyone that embraces it.

And, we found ourselves on the side of the road waiting for the 'team car'...that's where our friend Jen came to our rescue. We are so grateful to Jen for her generosity for lending her sewing machine, especially helping us complete our huge custom cap order, whilst waiting for word on whether our Singer can be repaired. Sadly, at this point, we haven't heard of any positive feedback of our Singer machine.

On the other hand, we received donations from people that have never bought from us. Our publicity raised through Facebook and Twitter is tremendous. People have left positive messages of good luck. Currently, there are 53 hours remaining, there's little chance of not reaching the podium. We are still excited to be part of this race. The experience in itself, regardless of reaching the goal, is rewarding.


Thank you to all of our contributors and ...there's still time to donate!


Please donate to our Embroidery Campaign.